Team
Enterprise Marketing Plans
What is marketing?
Marketing by definition is “ the total of
activities involved in the moving of goods from
the producer to the consumer, including selling,
advertising, etc.” Our goal for marketing
is to follow this definition. The total of activities
involved in the transferring of title from the
seller to the buyer, including selling, advertising,
networking, etc.
Team Enterprise
understands the real estate market and realizes
that statistics show more than eighty percent
of properties are sold by other real estate professionals. Team Enterprise is part of RE/MAX ACCORD an industry leader in Bay Area Real Estate transactions.
We utilize the power of technology and network
marketing along with compensation to ensure the
sale of real property. The three main factors for
selling real estate are:
*
Marketing
* Price
**Location
It has been
our experience that the greatest property in the
world will not sell if these two elements are
not done correctly. Selling real estate is a process
and takes a lot of skill to do it successfully
and properly. Here are some of the things that
are done by our team.
Research
We want to
know everything we can find out about the property.
It is important to know the property history,
demographics, signs of obsolescence, an average
of the active, pending, and sold properties in
the area, how the schools are ranked, what the
percentage of sell through is in the area, and
the average days on the market. Team Enterprise
always makes it a point to talk directly with
other real estate professionals in the area to
understand what is being done by others to market
properties for sale in the area.
Technology
Research
has proven that the vast majority of real estate
purchasers are using on-line resources to start
searching for properties. We want to capture this
market and use the following tools to help network
our clients properties we have for sale.
·Market
the property for sale on teamenterprise.com, mattlarsenhomes.com,
and exitvalerorealty.com
· Market the property with professionally
made flyers that are sent electronically to over
16,000 real estate professionals upon listing
the property
· Take and display the maximum number of
digital photos to be place on the MLS and or Loopnet
· Create and provide a visual tour of the
property for sale to be directly linked to all
of our online resources including realtor.com,
yahoo, and craigslist
· Market our properties for sale on-line
through our personal networks
Direct Marketing
·
Market the property to our office and conduct
an office tour of the property
· Market the property to the local board
of realtors and show the property on the brokers
tour
· Walk the neighborhood in person and knock
on the surrounding doors inviting the neighbors
to a special preview of the property
· Place a secure lockbox on the property
for real estate professionals to gain access
· Place a sign on the property for sale
with contact information
· Have full color flyers and photos on
the premises for other agents to view
· Place ads in the local papers ( SF Chronicle,
CC Times, Oakland Tribune, etc.)
· Leave room for adjustment. No two transactions
are ever the same and sometimes need to be adjusted
in order to achieve maximum results.
Counter all offers
·
It is very important to counter all offers to
bring the highest price with the best terms.
· Present the counter offers to the client
Communication
·
Team Enterprise communicates with our clients
every week both verbally and in writing. We do
not like to leave our clients uninformed about
where the process is.
Marketing
is an ongoing process to bring buyers who are
ready to purchase properties for sale. Salesmanship
is to convince the potential buyers that our listings
are right for them. Business experience is negotiating
the deal, having a solid contract, tightening
the terms, and completing the transaction through
the close of escrow. Team Enterprise has all of
these skills and pride ourselves with many satisfied
clients and successful sales. Contact us today
to help with your real estate transactions or
property consulting.
Warm
regards,
Team
Enterprise
Matt Larsen & Richard Buijs
RE/MAX ACCORD
Your Bay Area Professionals!
Specializing In Bay Area Real Estate
877-510-3948 toll
free
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